3-D Virtual Tours

The 3D virtual tour is the most powerful marketing tool in the real estate industry. The benefit to sellers is clear when you consider these 2023 statistics compiled by PhotoUpnet:

• 67% of home buyers say they want a virtual tour when checking out a listing (Ignitecreativeco.com);

• 50% of buyers prefer virtual tours over photography alone when searching for homes online (LLCBuddy.com);

• Listings with a virtual home tour attract 87% more views (LCPMEdia.com);

• Homes sold with virtual tours sold for 9% more on average than homes without one (LLCBuddy.com);

• Listings with virtual tours closed 31% quicker than those not featuring a tour (LLCBuddy.com);

• A recent Quicken Loans national survey found that nearly 50 percent of potential buyers would make an offer on a home based solely on a virtual tour.

• 90% of prospective buyers said they would more likely buy a property if the listing included a virtual tour (hometrack.net); and almost 50% would buy a house based solely on a virtual tour viewing (quickenloans.com).